Square One – Creating Your Brand (Hybrid)

Do you know your brand’s story? Let Cynthia Fails lead you through this 90-minute exploration of your brand by helping you understand the relationship between businesses and customers, your business story, and how to effectively communicate that story to your customers. Participant Take-aways: • Refine your brand values. • Identify the personality of...

Read more...

Patents, Trademarks, Copyright: Which Is Right for Your KC Business?

Patents, trademarks and copyright each offer some benefits and some drawbacks, so see which might be right for you.

Read more...