Do you know your brand’s story? Let Cynthia Fails lead you through this 90-minute exploration of your brand by helping you understand the relationship between businesses and customers, your business story, and how to effectively communicate that story to your customers.
Participant Take-aways:
• Refine your brand values.
• Identify the personality of your brand.
• Narrow down the story about who your brand is, what you do, and why you do it.
This program will be held in person as well as virtually via Zoom simultaneously. Please indicate whether you will be attending in-person or virtually when registering. An email address is required when registering to attend on Zoom. All start times are Central Standard Time.
This program is funded by a grant from the Ewing Marion Kauffman Foundation.