Are You Watching Your COGS? If not, It Could Cost Your Small Business
Wring the most out of every sales dollar and learn how to measure and leverage cost of goods sold, or COGS, for your Kansas City small business
05Jun
25Sep
Patents, Trademarks, Copyright: Which Is Right for Your KC Business?
Patents, trademarks and copyright each offer some benefits and some drawbacks, so see which might be right for you.
29Aug
Fictional Characters Can Help You Know Your Customers so You Don’t Waste Time, Money
Identifying your customer personas is about way more than just marketing. They can help you make sure your business is selling to the right customers.
06Aug
How to Test if Your Business Idea Will Sink or Swim
This is what you need to do to to figure out if the market has enough room for one more business: yours.
06Jul
5 Marketing Tips Every Small Business Should Know
Every business has to market itself. These five tips could change how you market yours.
21Jun
How a Corporate Lawyer Became a KC Syrup Maker, Cocktail Chemist
Cheryl Bisbee of Boozy Botanicals quit her corporate job and overcame the obstacles to start something delicious in Kansas City.