marketing
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Calendar of Events
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2024 Building Connections Vendor and Small Business Resource Fair
2024 Building Connections Vendor and Small Business Resource Fair
This FREE Vendor & Small Business Fair brings together small businesses and local companies with goods and services to sell to meet and learn about working with government and other large organization who have budgets and purchasing needs. This event is an important way the Unified Government can help ensure that purchasing dollars go back […]
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AI and Email Marketing Campaigns (Zoom)
AI and Email Marketing Campaigns (Zoom)
Email marketing often gets overlooked as an effective way to reach your target customer, and AI technology can be beneficial. Learn about ways that you can use library databases like Reference Solutions to do targeted email blasts to your potential customers. This program will be held virtually using Zoom. Registration with a valid email address […]
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Marketing Strategy
Marketing Strategy
Marketing is more than advertising. Marketing Strategy provides you with an introduction to marketing methods & tools to maximize your customer reach. This session covers pricing strategies, positioning, the difference between features and benefits, and different marketing strategies. At the end of this session, you will know how to: * Outline your marketing strategy * […]
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Market Smarter: Time Saving Strategies Workshop
Market Smarter: Time Saving Strategies Workshop
A hands-on workshop diving into time efficient marketing strategies to boost your outreach and increase your customer conversion rate. Tired of "not having time" to work on the revenue generating part of your business? Where do you even put your efforts when you do finally sit down to "market"? This two hour workshop dives into […]
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Branding for Small Business
Branding for Small Business
Let us help you define clarity and understanding of your brand, and how to consistently present your brand to the target audience, so that it is unique, most relevant and truly differentiated. In this ZOOM webinar, you will: Identify and articulate your brand's purpose Develop a succinct and distinct brand positioning statement Learn how to […]
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Market Your Business with Video
Market Your Business with Video
Market Your Business with Video…because we are in the decade of Video. Increasingly, internet traffic will come from video. Many businesses will be preparing to add videos to their marketing messages. But making videos is tricky. There are lots of moving parts – a strategy, scriptwriting, audio, video creation editing, equipment, posting, etc. Where does […]
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*We reserve the right to publish events on an individual basis. All events must be business related, non-sales with a focus on educating and benefiting the business community.