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Japan Franchise Market Overview: Prospects for U.S. Franchisors

August 5 @ 6:00 pm - 7:15 pm CDT

Join us for a webinar to learn about the franchise business model in Japan, one of the largest and most attractive markets for foreign franchises.  Japan is a mature market economy that has experienced steady growth with popular franchise concepts coming from across a food and beverage to services industry spectrums.  Japanese consumers are sophisticated and offer brand loyalty for brands that meet their discerning preferences.

The following areas will be explored for your understanding of the market: 

–      Size of the Japanese franchise market.

–      Japanese franchise trends.

–      Corporate and personal investment profiles of master and area development candidates in Japan.

–      Franchise regulation in Japan, and franchise contracts.

–      Types of franchise concepts needed in Japan.

–      Services available to U.S. franchisors for planned market entry approaches.

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