Today’s effective sales teams require strong leadership from a leader who understands sales strategy, execution and evaluation. For leaders with limited sales experience, this can be a daunting task. This session will address The 5 Essential Practices (T5E) to build and drive a better sales team, including addressing sales misperceptions, participating in developing sales strategy, evaluating performance and learning how to be more effective during a customer visit.

• Gain insight into the myths and truths about professional salespeople and teams
• Learn The 5 Essential Practices (T5E), including sales strategies that build and drive a high-performing sales team
• Discover “things to do” such as high-payoff activities, skills and measurements that elevate your sales team