Large and established businesses can be valuable partners for startups and small businesses, enhancing credibility and unlocking access to customers, distribution channels and financial capital. Unfortunately, successfully executing such partnerships is difficult – and not always successful – for both sides.
Topics will include:
· The benefits and drivers of large and small company partnerships
· Valuable lessons about what makes partnerships succeed or fail
· How to work with your client and corporate partner to vet opportunities and maximize collaborations
· Best practices to make partnerships more successful