UMKC Innovation Center partners with the university and the community to spark and sustain entrepreneurial efforts within our region and across the country.

KCSourceLink connects KC entrepreneurs to the right resource at the right time.

MOSourceLink connects Missouri entrepreneurs to the right resource at the right time.

Whiteboard2Boardroom connects entrepreneurs and businesses to technologies available for licensing.

Digital Sandbox KC provides early-stage proof-of-concept support for digital products.

Missouri Small Business & Technology Development Center provides technical assistance to startup and existing businesses.

ScaleUP! Kansas City helps businesses with revenues around $200K scale toward their first $1 million.

Missouri Procurement Technical Assistance Centers helps local businesses obtain government contracts.

KCInvestED helps investors learn more about investing in KC startups.

SourceLink® helps communities nationwide build vibrant and vital entrepreneurial ecosystems.
UMKC Innovation Center
UMKC Innovation Center
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How complex is SEO? - PRSA Professional Development

Tuesday, March 30 @ 11:30 am - 12:30 pm • Organized By Public Relations Society of America of Greater Kansas City
Online Event


Is SEO really complex or are we overcomplicating it? Learn from SEO expert Valerie Jennings virtually on Tuesday, March 30 from 11:30 a.m.-12:30 p.m. Jennings will let us know what makes SEO such an incredibly powerful tool for lead generation and why good SEO is an important part of any PR strategy. By the end of this seminar, you’ll learn how the convergence of PR and SEO maximizes results.

Valerie Jennings founded Jennings Social Media & Martech in 2003 at the age of 24. Since its beginnings, Jennings has transformed her company from a small social media consulting business to a highly competitive strategic MarTech firm, with performance-based AI, SEO, innovative content marketing. Jennings is among the top individuals honored with the international recognition of a 2020 Silver Stevie® Award for Female Entrepreneur of the Year in the business services category as well as a 2020 Top Women in Media Honoree by FOLIO:,DMN National Marketer of the Year 2020 Recipient, and DMN’s Top 40 Under 40.


Who: Valerie Jennings, SEO expert

What: Learn how converging PR & SEO maximizes results for any PR strategy

When: Tuesday, March 30 from 11:30 a.m.-12:30 p.m.

Where: Virtually! Find more details on Facebook.


We'll send you the virtual login information the morning of the event.