UMKC Innovation Center partners with the university and the community to spark and sustain entrepreneurial efforts within our region and across the country.

KCSourceLink connects KC entrepreneurs to the right resource at the right time.

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Whiteboard2Boardroom connects entrepreneurs and businesses to technologies available for licensing.

Digital Sandbox KC provides early-stage proof-of-concept support for digital products.

Missouri Small Business & Technology Development Center provides technical assistance to startup and existing businesses.

ScaleUP! Kansas City helps businesses with revenues around $200K scale toward their first $1 million.

Missouri Procurement Technical Assistance Centers helps local businesses obtain government contracts.

KCInvestED helps investors learn more about investing in KC startups.

SourceLink® helps communities nationwide build vibrant and vital entrepreneurial ecosystems.
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UMKC Innovation Center
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FLOWER CHILDREN, LATCHKEY KIDS, DIGITAL NATIVES AND ZOOMERS: HOW TO ENGAGE DIFFERENT GENERATIONS ONLINE

Tuesday, June 9 @ 12:00 pm - 1:00 pm • Organized By Kansas City's Data-Driven Marketing Association.
Online Event

About

Whoever said "age ain't nothing but a number" was wrong. Your age, and more broadly, your generation, can be indicative of certain differences in user behavior. If you take a one-size-fits-all approach with your digital strategy, you might be missing some important audiences. 


Join Sarah Bond, Senior Director of Marketing Strategy at Lucky Orange,to learn about: 
  • How generation impacts the way people get online and how long they stay online
  • The platforms to use if you're trying to reach a specific audience
  • Perceptions of different generations and how they could impact your marketing strategy
Host
info@kcdma.org
Kansas City's Data-Driven Marketing Association.
When
June 9 @ 12:00 pm - 1:00 pm Add to my Calendar
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Where
Online Event