UMKC Innovation Center partners with the university and the community to spark and sustain entrepreneurial efforts within our region and across the country.

KCSourceLink connects KC entrepreneurs to the right resource at the right time.

MOSourceLink connects Missouri entrepreneurs to the right resource at the right time.

Whiteboard2Boardroom connects entrepreneurs and businesses to technologies available for licensing.

Digital Sandbox KC provides early-stage proof-of-concept support for digital products.

Missouri Small Business & Technology Development Center provides technical assistance to startup and existing businesses.

ScaleUP! Kansas City helps businesses with revenues around $200K scale toward their first $1 million.

Missouri Procurement Technical Assistance Centers helps local businesses obtain government contracts.

KCInvestED helps investors learn more about investing in KC startups.

SourceLink® helps communities nationwide build vibrant and vital entrepreneurial ecosystems.
UMKC Innovation Center
UMKC Innovation Center
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Defining Your Target Market/Ideal Client: It's Paramount to Success

Tuesday, November 19 @ 4:00 pm - 5:30 pm • Organized By Launch4Life
1722 E 17th Terrace, Kansas City, MO 64108


Knowing who your ideal customer is paramount to the success of your marketing messages on your website, email marketing, and social media. You also need to be very specific when purchasing Social Media Ads. We will do a deep dive with our worksheet to define your target market and ideal customer. You will come away with a finished product to revamp your messaging.
Janet M Elie
(816) 718-8668
November 19 @ 4:00 pm - 5:30 pm Add to my Calendar
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Black Archives of Mid-America- B2.2
1722 E 17th Terrace
Kansas City, MO 64108
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