UMKC Innovation Center partners with the university and the community to spark and sustain entrepreneurial efforts within our region and across the country.

KCSourceLink connects KC entrepreneurs to the right resource at the right time.

MOSourceLink connects Missouri entrepreneurs to the right resource at the right time.

Whiteboard2Boardroom connects entrepreneurs and businesses to technologies available for licensing.

Digital Sandbox KC provides early-stage proof-of-concept support for digital products.

Missouri Small Business & Technology Development Center provides technical assistance to startup and existing businesses.

ScaleUP! Kansas City helps businesses with revenues around $200K scale toward their first $1 million.

Missouri Procurement Technical Assistance Centers helps local businesses obtain government contracts.

KCInvestED helps investors learn more about investing in KC startups.

SourceLink® helps communities nationwide build vibrant and vital entrepreneurial ecosystems.
UMKC Innovation Center
UMKC Innovation Center
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5 Marketing Trends to Fuel Your Fintech

Thursday, June 27 @ 2:00 pm - 3:00 pm • Organized By Publicize


If you're in fintech, we don't need to tell you how tough it is to build a brand.

On the one hand you have the traditional players with deep pockets, while on the other you have a host of fellow fintechs pilling into the market. Then of course you have the thorny issue of a compliance regime that’s literally from another era.

That’s why we’ve been busy researching the market over the last few months and interviewing key players within the fintech industry. We’ve found out what worked for them and the principles they’ve applied which enabled them to carve out a space in each of their verticals.

During our webinar we’ll be discussing:

• How fintechs can market themselves differently to traditional financial firms
• What messaging and branding strategies resonate best with target audiences
• How to use content marketing to engage your audience
• How to make the most of limited marketing budgets
• What marketing channels are the most effective.

Roisin Mulligan
June 27 @ 2:00 pm - 3:00 pm Add to my Calendar
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