UMKC Innovation Center partners with the university and the community to spark and sustain entrepreneurial efforts within our region and across the country.

KCSourceLink connects KC entrepreneurs to the right resource at the right time.

MOSourceLink connects Missouri entrepreneurs to the right resource at the right time.

Whiteboard2Boardroom connects entrepreneurs and businesses to technologies available for licensing.

Digital Sandbox KC provides early-stage proof-of-concept support for digital products.

Missouri Small Business & Technology Development Center provides technical assistance to startup and existing businesses.

ScaleUP! Kansas City helps businesses with revenues around $200K scale toward their first $1 million.

Missouri Procurement Technical Assistance Centers helps local businesses obtain government contracts.

KCInvestED helps investors learn more about investing in KC startups.

SourceLink® helps communities nationwide build vibrant and vital entrepreneurial ecosystems.
UMKC Innovation Center
UMKC Innovation Center
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Tuesday, March 12 @ 11:15 am - 1:00 pm • Organized By Kansas City Data-Driven Marketing Association (KCDMA)
502 Nichols Road, Kansas City, MO 64112


Organic search engine optimization (SEO) has enough specialization and technical aspects that it can be overwhelming to owners, the C-suite, and stakeholders outside of the marketing team.

Or, worse yet, it is over-simplified and thought to be something easy and that can be done quickly leading to unmet expectations. The mysterious nature of SEO can lead to misunderstanding and frustration.

Understanding the high-level principles and some of the important nuanced aspects of SEO success can set the right expectations with executives. This presentation will cover the 13 key things that everyone needs to understand about SEO and will be valuable for marketers and executives alike.

March 12 @ 11:15 am - 1:00 pm Add to my Calendar
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Brio Tuscan Grill
502 Nichols Road
Kansas City, MO 64112
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