UMKC Innovation Center partners with the university and the community to spark and sustain entrepreneurial efforts within our region and across the country.

KCSourceLink connects KC entrepreneurs to the right resource at the right time.

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Whiteboard2Boardroom connects entrepreneurs and businesses to technologies available for licensing.

Digital Sandbox KC provides early-stage proof-of-concept support for digital products.

Missouri Small Business & Technology Development Center provides technical assistance to startup and existing businesses.

ScaleUP! Kansas City helps businesses with revenues around $200K scale toward their first $1 million.

Missouri Procurement Technical Assistance Centers helps local businesses obtain government contracts.

KCInvestED helps investors learn more about investing in KC startups.

SourceLink® helps communities nationwide build vibrant and vital entrepreneurial ecosystems.
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UMKC Innovation Center
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Sean Nicholson: Information Overload In The Age Of Digital Marketing

Tuesday, September 11 @ 11:15 am - 1:00 pm • Organized By Kansas City Data-Driven Marketing Association (KCDMA)
8101 Marty St, Overland Park, KS 66204


Why Your Marketing Reach My Be Killing Your Marketing Results

In the age of eCommerce, YouTube, Snapchat, Facebook, Mailchimp, AdSense, AdWords, and dozens of other marketing platforms, trying to do everything is having a significant impact on our ability to accomplishing actual, measurable results. Marketers are often asked to ensure that a brand is "everywhere", but is that really the best approach? In this presentation, Sean will discuss the danger of embracing all-encompasing marketing strategies at the risk of spreading time, budget, and resources too thin.

Fees: $30 KCDMA Member / $45.00 Non-Member


September 11 @ 11:15 am - 1:00 pm Add to my Calendar
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Matt Ross Community Center
8101 Marty St
Overland Park, KS 66204
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