UMKC Innovation Center partners with the university and the community to spark and sustain entrepreneurial efforts within our region and across the country.

KCSourceLink connects KC entrepreneurs to the right resource at the right time.

MOSourceLink connects Missouri entrepreneurs to the right resource at the right time.

Whiteboard2Boardroom connects entrepreneurs and businesses to technologies available for licensing.

Digital Sandbox KC provides early-stage proof-of-concept support for digital products.

Missouri Small Business & Technology Development Center provides technical assistance to startup and existing businesses.

ScaleUP! Kansas City helps businesses with revenues around $200K scale toward their first $1 million.

Missouri Procurement Technical Assistance Centers helps local businesses obtain government contracts.

KCInvestED helps investors learn more about investing in KC startups.

SourceLink® helps communities nationwide build vibrant and vital entrepreneurial ecosystems.
UMKC Innovation Center
UMKC Innovation Center
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Humor: Unleashing Your Secret (Untapped) Marketing Tactic

Thursday, January 18 @ 7:30 am - 9:00 am • Organized By KC IABC (Kansas City Chapter, International Association of Business Communicators)
Country Club Plaza, 502 Nichols Dr., Kansas City, MO 64112


Is it possible for an employee newsletter to crack a smile? Or for a B2B blog post to elicit a chuckle?

Business communicators strive to get and keep their audience’s attention. If you make someone laugh – or even grin – you’ve succeeded. Whether your goal is employee engagement or the sale of a service, your foot is now in the door.

Learn how to stand out in the often dull and dour world of marketing and internal communications by connecting with human emotion.

In this breakfast seminar, two veteran communicators will share and show examples from the real world of business.

They’ll also explore: How do we connect with different styles of humor?

  • What is taboo?
  • What if we’re not funny?
  • When is trying to please everyone actually pleasing no one?

You’ve lived in Dullsville long enough. It’s time to calculate the ROI on humor and cash in.

  • EVENT PRICING: $25 for members and students; $35 for nonmembers
January 18 @ 7:30 am - 9:00 am Add to my Calendar
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Brio Tuscan Grille
Country Club Plaza
502 Nichols Dr.
Kansas City, MO 64112
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