Taught by Jim Lang
A successful business strategy is the root of all business decisions and activities. A step-by-step road map will help you develop an effective business strategy, beginning with your business core values and continuing throughout execution.
The importance of clearly defining your business mission, core value and future vision.
How to target the right markets and customers by understanding your value proposition and which customers will benefit from it.
Why strategy implementation often fails and how to drive execution in the midst of the normal urgency of the business.