2016 was a big year for social media. It's no longer a “nice to have” or even “free marketing.” It’s an integral channel in the marketing mix and brands must treat it as such or risk being left behind. We hope you can join Justin Goldsborough, a leader in FleishmanHillard’s social and digital practice, as he takes us through a refresher course covering the recent changes we’ve seen in social media and the impact those changes might have on your business.