The business plan is your road map to business success. Take time to define your business concept, target market, sales and marketing plan, staffing needs, operational requirements, and key timelines and milestones. This class explains each element of a successful business plan and how to develop it to impress your audience: bankers, investors, family, and customers. An attorney will discuss choosing an appropriate legal structure for your business. This class is part of a three-part series on starting your small business – take one, two or all three classes.