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B2B Social Strategy with Lean Resources

Cerner’s social media audience spans many global audiences, from investors and the media to clients and current and prospective associates. A small, internal team of three manages the brand’s presence on social across four main channels – Twitter, Facebook, LinkedIn and YouTube – as well as the company’s Cerner.com blog owned media platform. Senior Manager Dan Smith will discuss Cerner’s strategy for balancing engaging, organic content across all channels to connect with this multi-dimensional audience and the company’s plans to implement a more robust inbound marketing strategy in the near future.

When

Wednesday, Jan 18 @ 11:30 am - 1:00 pm
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Price: $35.00
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Where

BRIO Tuscan Grille
502 Nichols Rd.
Kansas City, MO 64112
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Who

For more information contact:
Kris Nielsen
Social Media Club of Kansas City
(913) 475-9885

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