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Direct Marketing Bootcamp 2016

EARN your DIRECT MARKETING BADGE at the Kansas City Direct Marketing Association’s 2016 Direct Marketing Boot Camp.

Smart marketers are always looking for the most effective and efficient tactics and strategies. In today’s world, that means you need to understand how to put direct marketing to use for you across traditional and new channels: from email to video campaigns, and across PPC, social, digital and print.

In this full-day boot camp, you’ll learn how to:

  • Craft offers with compelling content and design to elicit direct consumer response.
  • Create campaigns that are effective and 100% measurable.
  • Collect and use data to segment, test and analyze program success.

Limited number of student scholarships available!  To apply,

Who should attend:

  • Marketing Managers and Assistant Marketing Managers
  • Agency Client Service professionals and Campaign Managers who work with agency specialists to build integrated marketing programs
  • Chief Marketing Officer or Owner of a small business, with a need for smart, effective marketing
  • Newly hired marketing professionals with fewer than 2 years' experience in the field
  • Marketing students and recent graduates who are looking for a skillset that makes them stand out from the other graduates as they start their career in business, advertising, marketing, or creative design

$79 KCDMA members
$99 Nonmembers
$79 Students

Registration closes on Friday, July 15 at 5:00 p.m.


Thursday, Jul 21 @ 8:00 am - 5:00 pm
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Price: $99.00
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KU Edwards Capus - BEST
Conference Center
12600 Quivera Rd.
Overland Park, KS 66213


For more information contact:
Jane Male
Kansas City Direct Marketing Association (KCDMA)
(816) 561-5323

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