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Chris Goode, Ruby Jean's Juicery

Ruby Jean's Juicery Whips Up a Healthy Start

Chris Goode, Ruby Jean's Juicery

Ruby Jean’s Juicery
Chris Goode | Kansas City, Mo. | Startup

It’s only been open for just a few months, but we’ve had a steady crush (see what we did there) on Ruby Jean’s Juicery in Westport. For those who haven’t yet had the honors, Ruby Jean’s Juicery offers hand-crafted juices, fresh smoothies, performance shakes and healthy bites in an environment that is truly welcoming and all-inclusive.

And so we jumped on the chance to talk with founder Chris Goode, ask him about the inspiration behind Ruby Jean’s (spoilers: it’s his grandmother) and what hurdles he’s already cleared in his first year of business.

Besides your grand opening, what’s your big news in 2015?

We are set up to begin delivery before the year is out and have secured an exclusive deal with One Light Luxury Condos to deliver to their residents on a reoccurring basis.

What was your childhood ambition?

To own my own business and play in the NFL.

What inspired you to start Ruby Jean’s Juicery?

The loss of my grandmother to diabetes and high blood pressure at an untimely age of 61 always stuck with me. Once I gained knowledge about the healing effect of raw fruits and vegetables, it made me want to honor my grandmother’s legacy through, albeit, a contradictory medium as she never had a desire to eat or drink healthy.

What sacrifices in your personal life did you have to make to become a business owner?

I spend much less time with my family, friends, church and dog.  I stripped myself of all comfort financially and otherwise to achieve a greater goal.

What is the biggest challenge your business has faced?

Staffing has been our biggest challenge to date.

When times get tough, what inspires you to keep going?

Just an overall desire to want to create a business that I am truly passionate about and the negative voices that play back in my head daily that say, “You can’t do this” or “You shouldn’t do that,” or “It won’t work.”

What do you need to be an entrepreneur?

A desire to succeed no matter what obstacle you’re faced with as well as a very sincere desire to change the status quo.

What can/should Kansas City do to be more business friendly for multicultural entrepreneurs?

Kansas City should continue to highlight minority entrepreneurs, and we have been very fortunate in that way to be welcomed with open arms by our immediate and extended communities.

Where does the city get it right?

The city has several resources available to young entrepreneurs such as myself, which includes several networking opportunities.

Tell us about three entrepreneurs that you admire.

Shanita McAfee [of Kansas City’s own Magnolia Restaurant], Steve Jobs and Lebron James.  They are all very different but I respect each of them in many ways!

What is your favorite quote?

When you want to succeed as bad as you want to breathe then you will be successful.

What has been your biggest triumph so far?

My biggest triumph has been our ability to have a customer base as diverse as your mind can imagine. Over the first three months we have serviced every single walk of life. This is truly how I envisioned it going and the biggest void this city has as it relates to health-focused businesses.

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