Indigo Wild says "Any more natural and you’d be naked."
Emily Voth | Kansas City, MO | Second Stage
You know you’ve done it. You clear that corner of your local grocery store only to backtrack to find out what that awesome scent is. It just smells soooo good. The source, more often than not: Zum Bar Soap and sundry smell-good, feel-good products, made by Kansas City’s own Indigo Wild.
Below founder Emily Voth takes on the KCSourceLink Questionnaire, telling us what stops her in her tracks, what’s on her entrepreneurial wish list and why Zum makes us feel so good about getting dirty.
What you do:
We produce all-natural, cruelty-free products infused with good karma for body and home.
Your big news:
Expansion! Expanding into new markets and a new building just off Southwest Boulevard.
Which Resource Partners have you worked with?
Helzberg Entrepreneurial Mentoring Program (HEMP)
The noun that describes who you are: Dirty.
The verb that describes what (or why?) you do: Create.
Your entrance music: Rodriguez meets hardcore punk meets show tunes.
Your power motto: Any more natural and you’d be naked.
Your KC happy place: Our 3125 Wyandotte Street chi factory, of course. Oh, and Andre’s.
Your app obsession: Anything on my phone, but mostly Spotify.
Your offline addiction: Plants and birds and rocks and things.
Kansas City’s best move: To keep businesses in the urban core.
Kansas City’s best kept secret: Happy Hands & Feet at 85th and Wornall.
Your triumph: Playfulness plus passion plus productivity. Our work environment fosters creativity without sacrificing the painstaking attention to detail and quality poured into every handmade, hand-labeled product. You can literally smell and feel the love in our products, and that’s why we are who we are.
Your comfort: Spooning with rescue pups.
On your entrepreneurial watch list: Jeff Koons
Your KC entrepreneurial crush: Joe Runyan
Your mentor: Rick Krska
Your next move: This fall we’re expanding liquid soap making to a new building off Southwest Boulevard. Our 2015 catalog drops soon, featuring updated packaging for beloved favorites as well as brand spankin’ new products. We’re already jingle bells-deep in Holiday production and sales, as well.
Your exit music: “It wasn’t me.” Shaggy
Your last word: We create …bodacious, herbaceous whiffs.
Business Gone Wild
Is your business ready to hire? Or maybe open a new location? Or even expand to a new market?
No need to go it alone. Kansas City has a deep bench of entrepreneurial resources that can help you plan, fund, market, hire, expand, scout, research and much more.
Indigo Wild is a KC original. Our questionnaire, not so much. Nods to the original Proust questionnaire and the Pitch and Silicon Prairie iterations for pop quizzy inspiration.
- Visit our Growing Your Business in our Learning Center and browse our library of helpfulness.
Jump right in and tell our Resource Navigator exactly what you need and it'll spit out the exact resources that can help.
- Take the short cut and just give us a call: 816-235-6500. We'll put you on our path faster than you can engage your core.