UMKC Innovation Center partners with the university and the community to spark and sustain entrepreneurial efforts within our region and across the country.

KCSourceLink connects KC entrepreneurs to the right resource at the right time.

MOSourceLink connects Missouri entrepreneurs to the right resource at the right time.

Whiteboard2Boardroom connects entrepreneurs and businesses to technologies available for licensing.

Digital Sandbox KC provides early-stage proof-of-concept support for digital products.

Missouri Small Business & Technology Development Center provides technical assistance to startup and existing businesses.

ScaleUP! Kansas City helps businesses with revenues around $200K scale toward their first $1 million.

Missouri Procurement Technical Assistance Centers helps local businesses obtain government contracts.

KCInvestED helps investors learn more about investing in KC startups.

SourceLink® helps communities nationwide build vibrant and vital entrepreneurial ecosystems.
UMKC Innovation Center
UMKC Innovation Center
3-battle-of-the-brands
By Sarah Mote
March 10, 2014

Your Sturdy Thirty-Two: Let the Battle Resume!

Round 2 of KCSourceLink's Battle of the BrandsLast week, 64 of Kansas City’s microenterprises, bricks and mortar businesses, established and growing businesses and innovative/tech firms entered KCSourceLink’s Battle of the Brands. They fought hard. They fought strategically. And this morning just half remain, ready to hit the socials to become Kansas City’s Aristo of Entrepreneurship, Baron of Brands, sole Kahuna of KC Businesses.

Fan Favorites

There were some clear and decisive favorites in the first round of battle. AMC Theatres, Tippin’s Pies and Sporting Kansas City both took early and rather devastating leads over their competitors.

Close Calls

And there were some close calls—really close calls—especially among this year’s innovators. In the final moments, Think Big Partners, defending champion of the innovation bracket, out thought and out fought the fierce followers of FanAddict. Keyhole Software rallied its fans down to the wire to finally defeat RareWire. And Moonshot, the Innovation Lab at Barkley barely overshadowed the Lantern in a race that shimmied and shimmered until the very end.

But those weren’t even the closest races. Over among the microenterprises, Monumental Lawn & Outdoor won the turf over Austin Walsh Studio by fewer than 20 votes. (Ouch.) And Kids-n-Bids advanced over Vibe Communications by fewer than 10 votes. (Those two microenterprises will face off in round 2. That’ll be one to watch.)

Voting Is Open

Your favorite brands will need your confidence and your votes if they’re to survive another round. Polls are open now—cast your vote now for your favorite KC entrepreneurial companies and urge your friends, colleagues and neighbors to do the same.

Don’t let your favorite KC companies suffer the same uncertainty and stress. Voting for this round ends at 4 p.m. on Friday, March 14.

Battle Updates (and Spoilers)

Follow us on Twitter for Battle Updates throughout the week. Check out the blog on Friday for our weekly Buzz from the Bracket, an up-close look at a few of the brands battling it out. And be sure to check our Facebook page next Sunday for obscure spoiler fun. (How many of last Sunday's spoilers did you guess?)

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