| Jeremy Henderson, General Manager Whether selling cinnamon roasted nuts in a kiosk during the holidays or opening a clothing boutique in a 9,000 sq. ft. facility in Johnson County, Jeremy Henderson knows the struggles of starting a business. Henderson was able to manage a smooth transition from one venture to the next with the assistance of KCSourceLink. As a 20-year old working toward a finance degree from the University of Missouri-Kansas City (UMKC), Henderson started his nut business in a kiosk at the Independence Mall. While searching for assistance to register his business, he learned about KCSourceLink from contacts at the UMKC Bloch School. That call led him to the city and county contacts he needed to register. His kiosk business expanded to Oak Park Mall and East Hill Battlefield Mall, and was featured at festivals throughout the area including the Blue Springs Festival. He has since passed the successful nut business on to his wife and best friend who run the company full time. In February 2009, friend Brian Russell approached Henderson about managing a new store offering discount designer items called Market Revolution. With only six hours to complete his degree, Henderson jumped at the opportunity. Russell recognized his business savvy and ambition. Even though Henderson knew little about the clothing business, the confidence he gained from the success of his previous venture and knowing where to go for assistance were motivation enough for him to move forward. On Aug. 13, 2010 Market Revolution opened its doors. The designer closeout boutique features a variety of items including women’s, men’s and children’s clothing and shoes, accessories and home furnishings from 50 to 70 percent off retail pricing. Their trendy brands range from Betsey Johnson, BCBG, Calvin Klein to Spiegel and Ralph Lauren. This unique store is located at the Merriam Town Center in Kansas. Henderson said despite his lack of experience in the clothing industry, he knew doing research was critical. “I would go to competitors like TJ Maxx and Marshalls to look at the price of items and see how they advertise,” he said. Before opening, he again turned to KCSourceLink for help with developing a website and marketing his product online. He was referred to Kansas Small Business Development Center at Johnson County Community College for retail expertise, and the Freelance Exchange to access their pool of marketing consultants. He found both organizations to offer a very positive experience and felt that they gave him the direction he needed to make his business successful. Henderson encourages any entrepreneur starting a business to do their homework and go in with as much knowledge about the industry as possible. “Prepare for everything and call KCSourceLink.” You can reach Henderson at 913/831-3700 or visit Market Revolution‘s website at marketrevolution.com. |